1. Who we are
BTech Digital provides AI implementation, automation, marketing, sales and operational systems for businesses.
This policy applies to information collected through btech-digital.com and related BTech Digital website forms and communications.
2. Information we collect
The information we collect depends on how you interact with the website.
Information you provide
If you submit a Fit Review request or contact us, we may collect information including:
- Your name
- Business or company name
- Email address
- WhatsApp number, if provided
- Website address, if provided
- Industry
- Your main business challenge
- Where your enquiries currently come from
- Approximate monthly enquiry volume
- Your expected implementation budget
- Any information you choose to include in an open-text field or message
Technical and usage information
When you use the website or submit a form, we may also receive technical information such as:
- IP address
- Browser and device information
- Pages visited
- Referring page or website
- Campaign information such as UTM source, medium, campaign, content or term
- Date and time of the interaction
3. How we use your information
We may use information we collect to:
- Review Fit Review requests
- Determine whether BTech Digital may be able to help with your business challenge
- Respond to enquiries
- Arrange calls and meetings
- Prepare proposals, diagnostics or implementation recommendations
- Provide services where you choose to work with us
- Prevent spam, abuse and fraudulent submissions
- Understand how visitors use our website
- Measure the effectiveness of marketing and advertising
- Improve our website, services and customer journey
- Comply with legal, accounting or regulatory obligations where applicable
4. Analytics and advertising technologies
BTech Digital may use analytics and advertising technologies to understand website usage and measure marketing performance.
Google Analytics
We may use Google Analytics 4 (GA4) to understand how visitors find and use the website. Google Analytics may process information such as device information, browser information, approximate location, page activity and interaction data.
Meta Pixel
We may use the Meta Pixel to measure advertising performance, understand whether website activity results from Meta advertising and improve campaign measurement.
Meta may receive information such as page activity, conversion events, browser or device information and other identifiers used for advertising measurement.
Microsoft Clarity
We may use Microsoft Clarity to understand how visitors interact with our website and identify areas where the website experience can be improved.
Clarity may collect website usage and interaction information such as pages visited, device and browser information and interactions with website elements.
These services are operated by third parties and their handling of information is also subject to their own privacy policies.
5. Cookies and similar technologies
Our website may use cookies, browser storage and similar technologies for essential website functions, analytics and advertising measurement.
Where required by applicable law, non-essential analytics or advertising technologies will be used subject to appropriate consent choices.
You may also control or delete cookies using your browser settings. Restricting cookies may affect some website functionality or measurement.
6. How we share information
We do not sell your personal information for money.
We may share or process information through service providers that help us operate BTech Digital, including:
- Website hosting and infrastructure providers
- Email and communication providers
- Google Analytics and related Google services
- Meta advertising and measurement services
- Microsoft Clarity
- Scheduling, CRM or automation tools if these are used as part of our business operations
- Professional advisers where reasonably necessary
We may also disclose information where required by law, court order, regulation or where reasonably necessary to protect our rights, users or systems.
7. International processing
BTech Digital works with businesses internationally and may use service providers located in different countries.
As a result, information may be processed or stored outside your country of residence. Where required, appropriate safeguards or consent mechanisms may apply.
8. How long we keep information
We retain information for as long as reasonably necessary for the purposes described in this policy, including responding to enquiries, managing potential or active client relationships, maintaining business records, preventing abuse and meeting legal or accounting requirements.
Information that is no longer reasonably required may be deleted or anonymised.
9. Security
We take reasonable technical and organisational steps to protect information against unauthorised access, loss, misuse or disclosure.
However, no internet transmission or storage system can be guaranteed to be completely secure.
10. Your choices and rights
Depending on where you live, you may have rights relating to your personal information, which may include the right to:
- Request access to information we hold about you
- Ask us to correct inaccurate information
- Request deletion in certain circumstances
- Object to or restrict certain types of processing
- Withdraw consent where processing is based on consent
To make a privacy-related request, contact us using the details at the end of this policy.
11. Third-party links
Our website may link to third-party websites or platforms such as WhatsApp, LinkedIn, Facebook or other services.
We are not responsible for the privacy practices or content of third-party websites.
12. Children's privacy
BTech Digital's services are intended for businesses and business professionals. The website is not intended for children.
We do not knowingly seek personal information from children through our business enquiry forms.
13. Changes to this policy
We may update this Privacy Policy as our website, services, technology or legal requirements change.
The date at the top of this page indicates when the policy was last updated.
14. Contact us
If you have questions about this Privacy Policy or want to make a privacy-related request, you can contact BTech Digital through our contact page.
Email: btechdigital25@gmail.com